Home Christian Lifestyle Healthy Living Mind Hack — How Corporations Took Over Our Bodies and Brains By Dr. Mercola

Mind Hack — How Corporations Took Over Our Bodies and Brains By Dr. Mercola

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The science is in: Processed food is addictive, can make you extremely unhappy and will prematurely kill you. How did this happen? And how have food manufacturers been able to deceive the world about these facts? Dr. Robert Lustig has written a new book, “The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains,” in which he explains how and why this occurred.

He is perhaps most well-known for his brilliant research into sugar and obesity, and his previous book, “Fat Chance: Beating the Odds Against Sugar, Processed Food, Obesity and Disease,” was a New York Times Best Seller. Lustig is an emeritus professor of pediatrics in the division of endocrinology at the University of California, San Francisco, and a member of the Institute for Health Policy Studies. Since the last time I interviewed him, he’s also completed a master’s in public health law.

The Genesis of ‘Hacking of the American Mind’

The motivation for “The Hacking of the American Mind” began some 30 years ago, while still a postdoctoral fellow in neuroscience at Rockefeller University. There, he learned about the interaction between dopamine and serotonin in the brain. At the time, only basic correlational data existed, but there appeared to be a very specific interaction going on between these two neurochemicals.

“As I was researching the data for ‘Fat Chance,’ four years ago, it became very clear that the data had come in on the role of diet and behavioral health,” Lustig says. “In addition, we also now had neuroimaging studies. I realized everything was falling into place — that this issue, dopamine and serotonin, was actually at the core of what had now become our depression and opiate crises.

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  • Raising your serotonin level increases feelings of happiness. There are four ways to increase serotonin, and all are free: making human connections, contributing to a larger cause, coping with stress and cooking real food
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